The business industry is the problem, not you—maybe you’ve been using pain points and now you’re like ‘shit, I’ve been harming people’. It’s okay, we all have caused harm and we all will cause more in the future. what we want to focus on now is how we aim to reduce the harm wherever possible.
At it’s core, there are helpful things to take from the basic launch model—but we must adjust based on leadership design, trauma, privilege, and lived experience.
Bro marketing will trick you, and hide in places you don’t even think to look. So, pay attention to where your humanness is ignored, where your truth is held deeply, and where you feel like it’s okay to exhale.
